Yahoo! Web Analytics Resources

I've been receiving an increasing amount of Yahoo! Web Analytics (formerly IndexTools) questions lately due to the recent press on the CMS analytics study. While Yahoo! Web Analytics has not yet launched publicly, I wanted to send along some helpful links that discuss Yahoo! Web Analytics in more detail. I'm guessing that these links will only get people more antsy for the release, but it's helpful none the less.

Yahoo! Web Analytics For Your Web Site

Main Site:
http://web.analytics.yahoo.com/

Video: 9 Minute Overview (by Eric Hamilton)
http://www.detroitwideweb.com/temp/Yahoo-YWA-Reporting-Deck-EHAM.htmlhttp://eham1906.blogspot.com/2009/02/yahoo-web-analytics-reporting-overview.html

Video: Same As Above:
http://eham1906.blogspot.com/2009/02/yahoo-web-analytics-reporting-overview.html

Video: 5 Minute Overview (by Dennis Mortensen)
http://www.youtube.com/watch?v=yelzmWK64z0


Yahoo! Web Analytics For Your Yahoo! Small Business Store

Video: Y!WA Set up for Yahoo! Stores
http://www.youtube.com/watch?v=EJ4rukzY3qM


Yahoo! Web Analytics Articles

Yahoo Web Analytics - What's the Verdict?
http://www.ecommerce-guide.com/solutions/advertising/article.php/3791481

Yahoo! Web Analytics Leaps Ahead of Google Analytics for Enterprise Use
http://www.emediawire.com/releases/2009/2/prweb2090264.htm


Yahoo! Web Analytics Book

Info On New Book by Dennis Mortensen
http://visualrevenue.com/blog/yahoo-analytics-book

Purchase Book On Amazon
http://www.amazon.com/Yahoo-Web-Analytics-Dennis-Mortensen/dp/0470424249


Blog

Dennis Mortensen Blog
http://visualrevenue.com/blog/


IndexTools

Video: IndexTools at DME (2007)
http://www.youtube.com/watch?v=T5D32AS9sF4


Yahoo! Web Analytics Setup Guide

Setup Guide
http://help.yahoo.com/l/us/yahoo/smallbusiness/store/analytics/resources-02.html

Yahoo Web Analytics Overview Video

For those of you out there looking to find more information about Yahoo! Web Analytics (formerly IndexTools), another overview video has been created. This 9 minute video was put together by Yahoo's very own Eric Hamilton. It covers many of the high level reports that can be found within the Yahoo! Web Analytics interface.

The video can be found at either of these two destinations:

http://www.detroitwideweb.com/temp/Yahoo-YWA-Reporting-Deck-EHAM.html

http://eham1906.blogspot.com/2009/02/yahoo-web-analytics-reporting-overview.html