Last Click Attribution Articles
If anybody is interested in reading up on the topic of "last click attribution", I just put together a very simple article mashup using Yahoo! Pipes (which is a very cool tool that not a lot of people know about!).
You can visit my mashup here:
What is Pipes?
Pipes is a free online service that lets you remix popular feed types and create data mashups using a visual editor. You can use Pipes to run your own web projects, or publish and share your own web services without ever having to write a line of code.
If you want to view the source for my simple pipe, you can go here: http://pipes.yahoo.com/pipes/pipe.edit?_id=IopWOO9Z3hGYXYAZfKAMnA
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